Marketing & Communication Course

Creating Awesome Events

Course Type: Workshop | Study Mode: Class Room
Keywords: Workshop | Event Management
Republic Polytechnic Courses Course Provider:
Republic Polytechnic

Course Detail

Introduction

It is time to take your event from dull to wow.

Compelling content, detailed planning and great execution are what keep audiences coming back for more. Start by learning the methods to come up with an exciting event concept, then transform it into a story that will engage your audience at every stage of their journey.

Through this course, you will learn how to harness the power of digital marketing and build a presence on social media as you plan on-the-ground activities.

Learning Objective

At the end of course, participants will be able to:

  • Develop compelling themes and concepts for events

  • Apply the Design Thinking Framework to create content and story

  • Develop a strong marketing plan that capitalises on social media to reach and engage the audience

  • Learn to design and plan the on-the-ground activities to fully integrate with the digital marketing activities.

  • Execute your event using the Event Management Process

Who should attend?

This course is suitable for business professionals and individuals who are keen to learn how to plan and execute events.

Certification

Participants will be awarded the Certificate of Attendance by Republic Polytechnic upon meeting 80% of the attendance.

Other Information

Please click on "Request Info" to understand more.