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Hiring CRM Specialist (Email Marketing Exp. Must)

Keywords / Skills : Email Marketing, CRM, Salesforce, responsys, Metrics Analysis, HTML, CSS, Travel Sales, Agency Sales

2 - 10 years
Posted: 2019-05-17

Nationality
Singapore (Candidates authorized to work in the above mention countries are also eligible to apply)
Industry
Aviation/Aerospace
Travel/Tourism
Function
Sales/Business Development
Marketing & Communications
Travel/Airlines
Role
Market Research
Internet Marketing
Social Media Executive
Other Marketing
Posted On
17th May 2019
Job Description
Support the development of CRM plans and processes to retain and engage
existing customers, increase brand loyalty and attract new subscribers
• Drive and optimise lifecycle campaigns personalised to each customer’s journey
• Coordinate with market development teams to execute, optimise and drive
performance of promotional email marketing campaigns for target segments;
including but not limited to template building, performance tracking, data analysis &
metrics optimisation
• Build reports, provide analyses and recommendations to leverage data and key
learnings for CRM campaigns
• Work closely with external vendors to manage and continuously improve
abandoned cart campaigns
Requirements:
• Minimum 2 years of experience in email marketing; agency, travel industry preferred
• Proficiency in HTML and CSS
• Working knowledge on either Salesforce, Responsys or any other email marketing
service
• Sound knowledge of Excel and SQL is preferred
• Strong analytical and quantitative skills
• Excellent communication skills and the ability to work effectively with different
stakeholders
• Good sense of commercial objectives with key focus on customer behaviour

About Company

Nityo Infotech Corporation is a global provider of IT services and end-to-end solutions designed to help clients improve their competitiveness and efficiency. Nityo Infotech has operations in 11 countries with 16 offices across globe includes US, Europe and Asia. Its portfolio of solutions and services includes outsourcing, system integration, Application Software development, IT consulting and Quality Assurance & Training. Nityo provides services to several clients located across the world, including many Fortune 1000 and Global 2000 companies, in the commercial, industrial and government sectors - across key vertical markets, like financial services, Manufacturing & Semiconductor, life sciences and healthcare, telecommunications and utilities, Top notch System Integrators, and independent software vendors. Nityo is a SAP Service Partner & also has created Center of excellencefor PeopleSoft technologies in their offshore devolpment centers in Singapore & India. Visit us @ www.nityo.com to know more about us.....
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