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Keywords / Skills : SEM, Search Engine Marketing, Ppc, Digital Marketing, Online marketing, Internet marketing

2 - 7 years
Posted: 2019-05-14

Job Description

  • SEM strategy creation, planning, management, optimization & reporting across all search engines
  • Creating search friendly content strategy, content production, content curation, content posting, & content distribution.
  • Reporting & Analytics on SEM.
  • Conversion code/pixels installation & management.
  • ROI delivery & management from SEM.
  • Testing & optimIzation of budgets, bids, keywords, landing pages, adcopies & other SEM/web elements that are helpful to improve the results.
  • Using all relevant tools for keyword planning, bid management & SEM reporting.
  • Client management & servicing.
  • Coordinating with 2nd & 3rd party suppliers & deliver the right solution for client campaigns as & when needed.
  • Working on media reviews & competition check on regular basis
  • Assisting other digital strategists, BU Heads & Digital Director to ensure deliverables are being met on time.
  • Performing all other day to day task for SEM & digital media as assigned.

About Company

iProspect is a global, award-winning marketing agency that drives digital performance for many of the world’s largest brands. A trusted partner with an in-depth understanding of consumer behavior, iProspect reshapes brand strategies to meet the fast-paced demands of the convergent world with a focus on exceeding the client’s business objectives. iProspect delivers personal, adaptive and valuable digital experiences utilizing proprietary solutions including: paid and natural search, content generation, data & insights, social media management, structured data and feeds, performance display, mobile strategy, video, conversion optimization and affiliates.
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