Purpose of job:
Familiarisation Trips ( Fams for short) are a key communications initiative and educational programme that allows members of the international media and leisure travel trade to explore Singapore. This involves hosting in-market trade (such as travel agents, MICE intermediaries, cruise operators etc) to experience Singapore’s latest offerings and building partnerships and business opportunities for our Singapore stakeholders, as well as hosting journalists, editors and key opinion leaders across print, digital and television, to generate invaluable worldwide editorial coverage and public relations mileage for the destination.
The Fams Team will be required to support key markets with planning for fam itineraries, and effecting all ground and logistical arrangements in a timely and professional manner, in line with STB's procurement and financial guidelines. The Fams Team will also be involved in administrative work as part of pre-Fam work,such as facilitating safe travel passes and applications for STB's hosted guests. This is part of Singapore's gradual reopening of borders to other countries. The team will also be requiredtoflexibly support STB Divisions in the event ofa reduction in the number ofFams, more pertinently in areas such as COVID-19 related work (e.g. grant applications) and tourism recovery.
In charge of executing these Fams, the Fams Team will be working with various internal departments in STB, mainly the Regional Offices (ROs) around the world, STB HQ Divisions such as Trade Engagement and New Markets (TENM), Meetings, Incentives, Conferences and Exhibitions (MICE), Industry Marketing and Cruise, among others. In addition to this, the role is external facing, and the Fams team will have to manage key relationships, particularly with the players in the tourism sector - hotels, attractions, travel agencies, tourist guides, MICE venues and more.
We regret only shortlisted candidate will be notified.
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