Field Marketing Manager - Singapore

Field Marketing Manager - Singapore

Messagebird Pte. Ltd.
5-7 years
96000 - 288000 SGD

Job Description

The role

We are looking for a regional Field Marketing Manager. The ideal candidate is someone who has a past track record in successfully executing Enterprise B2B Marketing programs in Singapore.

What you'll do

  • Plan and execute regional marketing programs that generate awareness and pipeline
  • Work closely with sales leadership to determine impactful demand and lead-generation strategies to increase and expand opportunities
  • Design and support events, virtual or in-person, with sales leadership.
  • Track marketing campaigns and determine the most successful ones
  • Communicate and educate the sales team regarding new and planned marketing activities.
  • Design & execute regional marketing initiatives to meet pipeline requirements.
  • Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes
  • Enable Sales teams with real-time prompts when accounts are most engaged to take immediate action

What you'll bring

  • Minimum of 5 year's experience in a high-tech B2B field marketing position in the region
  • Deep expertise in a mix of virtual/online/in-person events & experiences
  • Strong demand generation experience building multi-touch, integrated campaigns
  • Proven track record of generating awareness and qualified leads in target markets.
  • Excellent strategic thinking skills with the ability to analyze data and make data-driven decisions
  • Experience building, launching and reporting on campaigns.
  • You are able to prioritize multiple projects and problem solve in fast-paced and creative environments
  • You are meticulously organized and concise in verbal and written communications to articulate the direction of the events
  • Ability to travel up to 30%, when travel resumes
  • Bachelor's degree in Marketing, Business, or comparable education/experience.

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