LazLive (Livestream) Lead-Singapore

LazLive (Livestream) Lead-Singapore

Lazada Group
6-9 years
Not Specified

Job Description

Job Description

LazLive is Lazada's in-app livestreaming shoppertainment. It provides a vibrant platform to
increase interaction and engagement between sellers & customers. Bringing the mos
desired content and products to Lazada's customers.

The candidate will be part of the Marketing team in Singapore and leading a team. The
candidate needs to be a strong communicator and able to work with multiple stakeholders.

. Lead, create and execute Lazada content strategy and FY plans for BAU & Mega IP livestreaming, with the objective to grow viewership, watching duration and order number in the livestreaming room.
. Lead livestreaming team & internal production team to build strong Lazada IP from conceptualization, ideation, show mechanism creation and execution.
. Oversee various livestreaming shows across platform generated IP and user/seller generated content to ensure successful launch and smooth streaming.
. Drive cross function conversation with traffic, commercial, seller team to align on livestreaming onsite support, slot, SKU implementation and vouchers to be given within the show.
. Lead quarterly budget planning for livestreaming with procurement and legal team.
. On-going performance review of on-going livestreaming shows and lead optimization for better performance.

Job Requirements

. Min. Bachelor's Degree
. More than 6 years relevant work experience in content creation/livestreaming/ TV program production industry.
. Prior people management skills preferred
. Experience in high rating TV program production or project management is a bonus.
. Passion for e-commerce industry and digital media savvy.
. Results oriented and a great leader, with strong stakeholder and team management skills
. Inspiring to team members and cultivate diversity.
. Excellent communication, negotiation and presentation skills.

About Lazada Group

Lazada Group is an international e-commerce company founded by Maximilian Bittner, Mads Faurholt, Stefan Bruun, and Raphael Strauch with the backing of Rocket Internet in 2012,and owned by Alibaba Group. In 2014, Lazada Group operated sites in multiple countries and had raised approximately US$647 million over several investment rounds from its investors such as Tesco, Temasek Holdings, Summit Partners, JPMorgan Chase, Investment AB Kinnevik and Rocket Internet.

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