Marketing Manager

Marketing Manager

Resorts World at Sentosa Pte Ltd
7-10 years
Not Specified

Job Description

Job Description
  • Plan, develop and implement local marketing strategies for RWS attractions
  • Lead and manage integrated marketing campaigns for marquee events, new experiences and tactical promotions, supported by market intelligence and consumer insights, to drive attendance and revenue for the Attractions
  • Support organization's goals to evolve the attractions, amplify our mission, impact and offerings, and expand and diversify current and future audiences
  • As the brand custodian, develop creative assets and ensure cohesive brand communications across all channels
  • Provide marketing support to Business Units to meet their operational requirements
  • Manage the human resources and plan the year-long budgets to ensure that the overall spend is optimised with maximum impact

Job Requirements
  • Degree in marketing or related discipline with 7-10 years of experience
  • Experience in leading integrated marketing campaigns with proven track record for contributing and driving creative marketing solutions that meet business KPIs
  • Strong analytical and project management skills, able to deliver under pressure in a dynamic environment
  • Able to present ideas clearly and persuasively at an individual and group level
  • Critical thinker and creative problem solver
  • Good project management skills and keen attention to details
  • Able to work in a dynamic and fast-paced environment with ability to balance multiple simultaneous projects
  • Driven individual with capacity to lead and motivate team members
  • Strong interpersonal skills required to manage and work collaboratively with internal and external stakeholders
  • Team player, multi-tasker, open to challenges and resilient to change

Job Details

Singapore's best on Sentosa. World-class attractions Universal Studios Singapore, S.E.A. Aquarium, Adventure Cove Waterpark; 6 unique hotels, finest dining.

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