Social Media Marketing

Social Media Marketing

e27 media platform
Not Specified
Not Specified

Job Description



Objectives

. Property - generate leads
. Spark - promote utility token buyer signups on platform
. CHG Today - signups to newsletter to support Property and Token
Strategy
. Develop content for CHG Today that can be promoted online and by EDM
. Position CHG Today and (see below) The CrowdHub Group as:
o Expert in Business Blockchain
o Knowledgeable about property investing
o The authority on how to get startups through The Valley of Death
Target Audience
. Property - mass affluent (top 60% income)
. Spark - blockchain, token and crypto aware / interested
. CHG Today - as above, plus entrepreneurs and SME senior management

Content
. Property Investing
. Blockchain
. Early-stage company building / financing
Each article (written by a contract writer) will be cut down into 2-3 shorter articles, with links back to the original article, and newsletter signup / event registration.

Other Material:
. Images, infographics and photographs to explain, promote or record events
. Short and topical / reaction posts
. Third-party material that validates / contextualises CrowdHub activity
. Series (e.g.: interviews, industry or location overviews / comparisons)

The Role
This is an entry-level job, so experience is not expected, although an internship in a commercial environment would be an advantage. The partners have significant experience (average of 25 years), and will mentor and train you.

Social Media Marketing Tasks
. Manage The CrowdHub Group's social media accounts / properties
o Ensure appropriate content and frequency, manage engagement and execute the plan for each channel / property
. Active planning, management, posting and promotion of Marketing Content
o Apply SEO principles to all content
o Source and curate third-party content to support campaigns
. Run optimised social media campaigns to drive attendance at events
. Copywriting and for EDM social media marketing campaigns
o Intros, comments, responses, networking
. Active networking and engagement, encouraging sharing and advocacy.

Other Tasks
. Make coffee
. Run errands
. Take notes and write up meeting summary and action points
. Follow up after events and meetings
. Monitor and follow up with the team to ensure tasks are completed
. Contribute to marketing ideas and work out actions to take
. Participate in strategy discussions, and bring ideas to the team
. Be a champion for, and promote the company personally

Our online presence:

Key Skills

. Good writing skills, and flexibility to cover a wide spread of business topics
. Familiarity with SEO
. Social media management / marketing
. Digital design / layout - creative development and software use

Key Attributes
. High energy able to meet short deadlines
. Both creative and logical: both are valued in our company culture
. Able to understand and apply concepts and instructions quickly
. Eager to learn, and able to apply that learning quickly
. Flexible as to tasks and responsibilities

e27 is your go-to platform for insights, connections, talents and funding opportunities, with a vision to empower entrepreneurs with the tools to build and grow their businesses across APAC.
Keep up with the latest news and connect with key stakeholders (startups, investors, corporates, government agencies) to fulfill your business objectives through e27.co’s media channels with a community database of over 110,000 ecosystem players in startup ecosystem across APAC.
With support from our past and current media partners, including the likes of Oracle, AWS, IBM, Google and SoftBank, e27 is well-endorsed to provide ecosystem services on media exposure and engagements.

Job Source : e27.co

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